by Nutshell | Jul 14, 2022 | Content strategy
We offer content as a service (CaaS), so you can focus on what you do best. We manage help content for a leading mobile device manufacturer for hundreds of products in over 50 languages. We handle the authoring, translation coordination, content management system...
by Nutshell | Jul 11, 2022 | Content strategy
They say whiskey starts arguments, not because people drink too much of it, but because they can’t agree on what it is. Is bourbon a whiskey? Is Scotch a whiskey? Is whisky whiskey? Content strategists have their own definitions of content strategy too. Content...
by Nutshell | Aug 2, 2019 | Consulting, Content strategy
Many organizations that need a content strategy don’t know they do, or don’t know what content strategy is. If the following traits sound familiar, your organization can probably benefit from content strategy. Different teams create redundant content....
by Nutshell | Aug 1, 2018 | Content strategy, Customer experience
Every pixel matters. Many companies use robust design teams to develop good products, but leave support experiences up to individuals with no design expertise. From the customer’s perspective, the experience before and after the purchase feels like different...